Genre Research

ßKerrang – Thirty Seconds to Mars

Genre: Electronic Rock/Alternative Rock.

Target Audience: Rock enthusiasts, teenagers/early 20’s.

Publisher: Bauer Media Group

ßRolling Stone – Deadmau5

Genre: Dance/Techno/House

Target Audience: Dance/Music fans or generic Rolling Stone readers.

Publisher: Jann Wenner

ß Lil Wayne – The Source

Genre: Hip-Hop/Rap

Target Audience: Thug life, rap enthusiasts.

Publisher: L.Londell McMillan

Analysis (Task 2) from TSmith2010

Brand identity and mode of address | task 3 from TSmith2010

Representation analysis task 4 from TSmith2010

Task 5 from TSmith2010